Sony Music Entertainment Japan and Weekly Shonen Jump have collaborated on an exciting promotional campaign that honors their longstanding partnership, resulting in the creation of popular Jump anime adaptations featuring opening and ending themes from talented artists within Sony’s record label.

As part of the “Anime Theme Song” series, a sequence of music videos has been released that combine original motion comic animation of manga originally published in Weekly Shonen Jump with music from talented artists signed and managed by the record label. The campaign’s first two videos showcase Naruto and Gintama, featuring songs by the same artists that were used as opening and ending themes in the anime adaptations of these beloved series.
Check it out here:
The Naruto Jump music video showcases Asian Kung-Fu Generation’s song “Haruka Kanata”, which was originally chosen as the second opening theme for the Naruto anime in Japan. The band also contributed a new opening theme, “Shukuen”, for the anime adaptation of Naruto: Sasuke‘s Story, which premiered within the Boruto anime earlier this year in January.
The Jump MV campaign also includes a Gintama video featuring the artist DOES and their song “Shura”, which was originally featured as the fifth ending theme for the Gintama anime. Follow the link provided to watch the videos and see the unique collaboration between the manga and music worlds.
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